Difference between revisions of "Artico leather - Man-made leather"
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==What is "Artico leather - Man-made leather"?== | ==What is "Artico leather - Man-made leather"?== | ||
| − | Mercedes has found a new word creation for | + | Mercedes has found a new word creation for their [[imitation leather]]. "Artico leather - Man-made leather". Presumably, the word artificial leather is too negative. The link between marketing and understandable and comprehensible customer advice and [[leather#What materials can be called leather?|clear norms for material declarations]] seems to be spanned. |
| − | This material description does not appear to be in compliance with Europe standards. The norms clearly stipulate, that the term leather can only be used when [[genuine leather]] is processed. The endeavour of suppliers of artificial leather | + | This material description does not appear to be in compliance with Europe standards. The norms clearly stipulate, that the term leather can only be used when [[genuine leather]] is processed. The endeavour of suppliers of artificial leather to describe their material as close as possible to leather has never been stronger. |
The [[How to care imitation leather|cleaning and care]] of Artico does not differ from other [[imitation leather|artificial leather]]. | The [[How to care imitation leather|cleaning and care]] of Artico does not differ from other [[imitation leather|artificial leather]]. | ||
Revision as of 09:29, 20 December 2016
What is "Artico leather - Man-made leather"?
Mercedes has found a new word creation for their imitation leather. "Artico leather - Man-made leather". Presumably, the word artificial leather is too negative. The link between marketing and understandable and comprehensible customer advice and clear norms for material declarations seems to be spanned.
This material description does not appear to be in compliance with Europe standards. The norms clearly stipulate, that the term leather can only be used when genuine leather is processed. The endeavour of suppliers of artificial leather to describe their material as close as possible to leather has never been stronger.
The cleaning and care of Artico does not differ from other artificial leather.
MB-TEX, the classic. - Artico, the man made (imitation) leather.
Additional information
Instructions for the cleaning and care of artificial leather
-> COLOURLOCK - CLEANING AND CARE OF IMITATION LEATHER AND PLASTIC OF CAR INTERIORS
-> COLOURLOCK - CLEANING AND CARE OF IMITATION LEATHER FURNITURE
-> COLOURLOCK - PU LEATHER - BICAST LEATHER
-> COLOURLOCK - THE PROFESSIONAL COLOURING OF ARTIFICIAL LEATHER AND PLASTIC
-> In German: www.lederzentrum.de
-> Rest of the world: partners worldwide
a kotori web solution